Waldorf Astoria Miami
Meet Your Concierge. Before the Hotel Exists.
Video
Overview
A photorealistic digital host. A 100-story tower still under construction. A VR experience that made buyers feel at home — before a single room was finished.
About the Project
When the Waldorf Astoria Miami needed to sell a landmark before it was built, they needed more than renders. Agile Lens created an immersive VR experience anchored by a MetaHuman concierge played by Ari Tarr — a real-time digital human who welcomes guests, guides them through the property, and delivers the warmth of five-star hospitality in a building that didn't yet exist.
The result: prospective buyers could walk through the tallest tower in Miami's skyline, meet the staff, and feel the space — all before construction crews reached the upper floors.